Serious about your buyers? Contact us for a complimentary Win/Loss Analysis.

Many companies use the sales channel or in-house resources to perform win/loss analysis. Unfortunately, most attempts at “listening to the market” produce a lot of opinions, but few definitive answers. Vague, faulty, information can be more dangerous than no information at all.

Eigenworks win/loss analysis overcomes these challenges and provides you with fact-based, market-driven advice that will help you move the needle on your business. We use interviews with members of the whole Buying Circle in winning and losing deals to provide you an objective view of your products, sales process, customer needs, customer buying process, competitor strengths and weaknesses, all from the perspective of your buyers.

Our offerings follow proven processes that enable us to get an unvarnished and candid view, and produce hard-hitting recommendations that will increase your confidence and target the areas most likely to improve results.

As a third party we are viewed as legitimate, safe, and arms-length from you as a vendor. Prospects and customers will share information that you simply can’t get on your own, including candid information on your pricing and discounting, competitive comparisons, and impressions of your sales team.

With information like this, we can deliver actionable insights based on fresh data from real prospect interactions, without a lot of extra burden for your team.